Amazon's Preorder Success: New Book Debuts at No. 2

The 2024 Amazon Bestseller List was dominated by a book that didn't even launch until this week: Onyx Storm, the latest installment in Rebecca Yarros's Empyrean series. While this might seem surprising, the series' success builds on the viral popularity of its predecessor, Fourth Wing, propelled by BookTok trends. This mirrors the success of Colleen Hoover's It Ends With Us, which similarly skyrocketed to the top of bestseller lists in 2022.
Why the Empyrean Series' Success?
Now Available### Onyx Storm (Standard Edition)
9Hardcover and Kindle versions available at a discount.$29.99 save 30%$20.98 at Amazon$29.99 save 50%$14.99 at Amazon KindleWhile BookTok undeniably played a significant role, the series' inherent appeal is equally crucial. Fourth Wing and Iron Flame offer a compelling blend of familiar fantasy tropes—reminiscent of Harry Potter, Twilight, and Inheritance Cycle—creating a sense of familiarity while maintaining a fresh, unique feel.
The books' explicit depiction of the protagonist's romantic encounters adds another layer to their popularity, transforming a seemingly standard young adult novel into a steamy epic fantasy romance. This combination of dragons, fantasy, and mature themes clearly resonates with a wide readership.
AnswerSee ResultsOther 2024 Amazon BestsellersOnyx Storm secured the second spot on Amazon's 2024 bestseller list. The top position went to Kristin Hannah's The Women, released in February 2024, which also topped The New York Times bestseller list. Here's a glimpse at the top ten:
- The Women - Kristin Hannah
- Onyx Storm - Rebecca Yarros
- Atomic Habits - James Clear
- Hillbilly Elegy - J.D. Vance
- The Housemaid - Freida McFadden
- Mom, I Want to Hear Your Story - Jeffrey Mason
- Dad, I Want to Hear Your Story - Jeffrey Mason
- The Anxious Generation - Jonathan Haidt
- It Ends With Us - Colleen Hoover
- Good Energy - Casey Means M.D.
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